Latest posts six columns

LinkedIn for Direct Marketing What part does direct marketing have to play in LinkedIn when building our brand.  On LinkedIn generating quality B2B leads for our businesses is the master plan. Well direct marketing is an absolute killer action to master.  Zoning in on our personal profile to portray our most important business skills and...

Customer Insights for LinkedIn Customer Insights is a strong sticky data trail that we all provide companies with as we manoeuvre through LinkedIn.  What we like, engage with and share has a direct link to marketing undertaken taken within the app by any business. Research into what works, what doesn’t, the timing of posts, the...

How to Win at Social Media Marketing How to win at social media marketing is a serious aspect to your overall marketing strategy.  Social media marketing is a complex beast.  But understanding what social media marketing does for your business and lead generation into the company will give you a winning edge. Brand awareness to...

Winning work on LinkedIn – the tiny shifts Winning work on LinkedIn is a must for any business these days. There are tiny shifts that can make the difference to your strategy on LinkedIn and how to win business over the platform.  But first let’s be clear about why it matters. Why winning at LinkedIn...

To build a successful LinkedIn marketing strategy, content for contents sake isn’t going to win the game.  A clear strategy needs to be created with targets, otherwise you wont know what your goals are and if you have achieved them.  So, let’s set out exactly what you need to do to build your successful LinkedIn...

Social Media LinkedIn Training For those that want to go it alone we can provide social media LinkedIn training so you can undertake all your own content and social media output.  We will teach you the skills to win at LinkedIn. Acing social media marketing doesn’t have to be painful, long winded or only for...

Flexible and rapid design to building the UK’s post Covid labs Flexible and rapid design is key to building the UK’s post Covid labs.  Obvious when you think about it.  But pushing UK commercial property to greater flexibility in lab space delivery will be integral for both Pharma and R&D to flourish. A post Covid...

Logistics warehouses are in hot demand. And Hampshire based civil and structural consulting engineers WFBA are pleased. As always, WFBA are pleased to see new tenants Delamode International Logistics, trading as Import Services move into Unit E208.  Uniquely, the new 19,500 sqm logistics facility they were instrumental in designing at Dock Gate 20 at Southampton...

What is SEO? Search Engine Optimization or SEO is all about getting people to see you online and come to you.  In truth, inbound traffic is a magic weapon.  This beats them hunting you down in person and allows you to grow your business faster.  It’s all about making your website more visible and getting...

Caroline Mitchell bridges both property and marketing.  By providing UK wide clients with clear marketing strategies and compelling content to reach their target market and seize new opportunities, Caroline has successfully engineered many successful marketing campaigns.  And she has particularly worked in the property, construction, real estate and professional service sectors. Caroline Mitchell has over...

Marketing Research and Strategy Full marketing research combined with a strong strategy leverage success.  Firstly, by resolving outdated marketing patterns we will deliver research to successfully target your market to win business. We will quickly deploy breakthrough strategies to create high performance marketing. So, in order to market commercial property and services effectively we first...

Strategic Link Building Strategic link building is one of the most important factors in ranking on search engines. The Internet is made up of literally millions of websites all with different content.  Your website needs to be linked to the many other websites if it is to rank.  In order to connect with these websites...

The Art of SEO Content Optimisation SEO content optimisation is one of the most difficult concepts to appreciate.  When writing for a website is that perfectly written content with a variety of synonyms embedded in well written prose that Google and other search engines are looking for.  As well as diverse vocabulary the piece can...

Commercial Property Databases – Design and Management GDPR compliant commercial property marketing databases have to be designed and managed well.  Commercial property databases needs to be accurate to deliver strong successful marketing. Our expertise in data handling and database design enables us to confidently offer strategic construction of the correct data for your commercial property...

WHEN DO YOU NEED A CONTENT AND SOCIAL MEDIA MANAGER? You know you need a content marketing and social media manager when….  Well from the start the creation of a monthly plan to deliver content in your social media delivery will win.  Both sticky content that your audience want to see and content that also...

A robust email system deliver results – of course it must we hear you cry.  But how? Well let us explain.  You want to get there quickly.  And a streamlined system to your outbound marketing will save you time and help you punch higher. What’s more meeting people on the channels they want to linger...

Customer Insights – Research matters Customer Insights matter and so this is delivered with research.  We frame your marketing spend in the right places by focusing on what your target audience need.    Not just from intuition to clear fact based understanding, you will be placed in the centre of your audience.  This will give...